On Christmas night, Ben Breedlove, a bright and engaging year-old, died from complications of hypertrophic cardiomyopathy HCM , an abnormal thickening of the heart's walls. He had already outlived his life expectancy with the hereditary condition. And while his story is heartbreaking, Breedlove has already left a legacy of warmth and hope that outshines the tragedy of his death: a video the Austin, Texas teen left behind has gone viral on YouTube , touching thousands of people who had never met him, and bringing one famous rapper to tears. For more than a year, Breedlove had developed a devoted following on YouTube. Charming and witty, Breedlove would offer kids his age from all over the world advice on everything from dating to studying.
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The song was produced by the latter of the two members and Dot da Genius , while co-produced by Plain Pat and Evan Mast , with additional production from Benny Blanco. The lead producers wrote it alongside West and Mast. Prior to release, Kid Cudi had posted about being reborn. According to Kid Cudi, the song is supposed to sound as if it continues questions he asked in the past. An anthemic track, "Reborn" relies on varying lullaby style chords. The song received generally positive reviews from music critics , who were often appreciative of Kids See Ghosts' lyricism. Some selected the song as a standout on the album, while others complimented Kid Cudi's vocals and West's verse.
The line is set to feature was the rapper calls the “ultimate denims.”
The song initially leaked online on April 18, On December 22, , a snippet featuring vocals from rapper Kid Cudi himself was previewed on Playboi Carti's Twitter account, leading to speculation about the song's release. The song was not included on the mixtape due to a sample clearance issue. Young Nudy had sent the song to Playboi Carti to record a verse. Upon being sent back the verse, Nudy reacted by saying "Man, what the fuck is Carti talking about? He sound like a goddamn baby. Internet memes , usually featuring NBA players of the Brooklyn Nets , using Carti's verse quickly became popular prior to the song's full leak.
Kid Cudi is set to launch a clothing line later this year, according to a string of tweets from the rapper. Cudder has been long-noted for his fashion sense, so a move into apparel design seems like a natural progression. More madness, true vision," he tweeted. While he didn't specify an exact release date or even a brand name, he indicated that the first drop would happen in the summer.